Cookies Policy

What is covered in this policy:

  1. What are cookies?
  2. Cookies used on Madeira websites
    1. Application session cookies
    2. Marketing pop up banner
    3. Flash cookies
    4. Google
      1. Google Analytics
    5. YouTube
    6. Webtrends
    7. dotMailer
    8. LogMein BoldChat
  3. Cookie classification
    1. Strictly necessary
    2. Performance
    3. Functionality
    4. Targeting
  4. How to manage your cookies


What are cookies?

Cookies are small computer files, typically containing letters and numbers that are created through web browsers. Cookies are used as a form of digital memory to remember bits of information about a user’s visits to and use of web pages. They are mostly intended to enhance the user’s web experience by recording preferences and settings, to keep track of shopping cart contents and to customise content and advertising to users’ tastes.

For further information visit or

Cookies used on Madeira websites

The site works best if you have cookies enabled. The following are cookies you may come across on this site:

Application’s Session Cookies

Without a cookie (or a similar solution), a web server cannot distinguish between different users, or determine any relationship between sequential page visits made by the same user. For this reason, application’s session cookies are used to differentiate one user from another and to pass information from page to page during a single user’s website session.

Application’s session cookies are temporary and are erased when you close your browser at the end of your surfing session.

Marketing Pop Up Banner

Our website uses a cookie to prevent the marketing pop up banner from re-appearing more than one time on the homepage for a given period of time. If you disable the cookie on your browser, you will receive the pop up banner every time you browse to our website’s homepage.

Flash cookies (also known as local share objects)

Our website uses the Adobe Flash Player to deliver a rich media experience through its interactive tools and videos available on content pages throughout the site. Flash cookies are used in the same way as other cookies – to store information you provide in terms of settings or preferences. These provide additional features to improve your experience.

To remove or disable a Flash cookie, visit the Flash Player security and privacy section on the Adobe website.


Our website uses cookies for Search (Google Custom Search) and Store finder (Google Maps) functionalities. The cookie records unique identifiers given to your computer which provides usage analysis. Data is only used in aggregate.

View Google’s privacy policy.

(a). Google Analytics

Our website uses Google Analytics to analyse the use of this website. Google Analytics generates statistical and other information about website use by means of cookies, which are stored on users’ computers. The information generated relating to our website is used to create reports about the use of the website.

This data enables us to understand:

  • Which pages people visit on the site
  • Which internet browsers are being used
  • What is popular
  • Which interactive tools are used

DoubleClick cookie

Our website uses the DoubleClick cookie. The cookie is used for user demographics and interests reporting within Google Analytics. We may use this for the purposes of display advertising. The data collected via this cookie is only used within Google Analytics and cannot be matched with any personally identifiable information.

You can opt out of being tracked by Google Analytics on Your Computer here.


A YouTube cookie is used to provide web analytics in terms of the number of times a video has been watched and/or shared.


Our website uses Webtrends cookies to record information about which pages you have landed on and how you have navigated through the site. This data enables us to understand:

  • Which pages people visit on the site
  • Which internet browsers are being used
  • What is popular
  • Which interactive tools are used

For more information read Webtrends’ privacy policy.

You can opt out of being tracked by Webtrends on Your Computer here.


Our website uses dotMailer ROI cookies to record information about which pages you have landed on and how you have navigated through the site following a link clicked within an email campaign you are sent from the dotMailer platform. This data enables us to understand:

  • Which pages people visit on the site
  • Which internet browsers are being used
  • Where you go on the site following a link within a marketing email
  • LogMein BoldChat

This website uses a live chat service provided by LogMein BoldChat. BoldChat makes use of the following cookies (only Performance and Functional types). None of these cookies is strictly necessary for the Chat feature to work. This data enables us to:

  • Identify the specific Visit for aggregated reporting
  • Identify the specific Visitor for Chat, Visit and Conversion Reporting
  • Improve accuracy of Page Views Tracking
  • Identify the Chat for aggregated reporting

BoldChat cookies track the actions associated with a visitor’s Chat activity on this website. This data is:

  • Suppressible by the visitor who limits browser cookies;
  • Used to enable logging disclosed behaviour by a visitor who does not suppress their cookies through their visits on this website (aggregated performance/analytics reporting, chat, visit, conversion history individual reporting).
  • Not available between customers.
  • Protected by the BoldChat secure infrastructure.


Cookie Classification

Madeira has classified the use of cookies into the following four categories:

  • Strictly necessary
  • Performance
  • Functionality
  • Targeting

The cookies that are used have been allocated into each of these categories:

Strictly necessary

‘Strictly necessary’ cookies are used when the storage of, or access to, information is essential to provide a service requested by a visitor to our website. Here is a list of the Application session cookies that we have defined as ‘strictly necessary’:

  • WC_timeoffset
  • tcm%3A410-143367



‘Performance’ cookies collect information about how you use our website e.g. which pages you visit. This data is only used in aggregate and helps us to improve how our website works. Here is a list of cookies that we have defined as ‘performance’ cookies:

  • __utma
  • __utmb
  • __utmc
  • __utmt
  • __utmz
  • _ga
  • _gali
  • _gat
  • WT_FPC
  • use_hitbox
  • BIGipServerRD_010_POOL_STD_1
  • dm_i
  • _bcvm_vid_XXXXXX
  • _bcvm_vrid_XXXXXX
  • bc_pv_end
  • bv-visit-id
  • bv-visitor-id
  • _bc_curl
  • _url_cid



‘Functionality’ cookies are used to provide services or to remember settings to improve your visit to our website. Here is a list of cookies that we have defined as ‘functionality’ cookies:

  • PriceMode
  • searchTermHistory
  • Currency_code
  • PREF
  • lindePageCount
  • lindeCookieStore
  • bc_pv_end
  • Patient
  • _hjClosedSurveyInvites
  • _hjDonePolls
  • _hjMinimizedPolls
  • _hjDoneTestersWidgets
  • _hjMinimizedTestersWidgets
  • _hjDoneSurveys
  • is_returning



Targeting cookies can be used to deliver adverts more relevant to you and your interests and to collect information about your browsing habits and to keep track of how you use the shopping cart. Here is a list of cookies that we have defined as ‘targeting’ cookies:

  • id
  • tms_VisitorID
  • tms_wsip
  • How to manage your cookies

Cookies are sent to your browser (whether you use Internet Explorer, Google Chrome, Safari or any other browser) by a website and then stored in the cookies directory of your device. You have the ability to accept or decline cookies by modifying the settings in your browser. However, you may not be able to use all the interactive features of our site if cookies are disabled.

To check and update your cookies settings, you will need to know what browser you are using and what version of it you have. You can usually find this out by opening the browser (just as though you were going to use the internet) and then clicking on ‘Help’ and then ‘About’. This will give you information about the browser version you are using.

To find out how to allow, block, delete and manage the cookies on all standard web browsers, go to and select the browser and version you are using. You’ll also find information about how to delete cookies from your computer.


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